At Kido, we firmly believe in the transformative power of sports. Not only as a source of healthy competition and exercise, but also as a catalyst for personal growth and stronger communities. That’s why we’re proud to support one of our valued clients at the inaugural Need4Padel Fest Summer Edition, a vibrant event showcasing the dynamic sport of padel and the values that make it so special.
Organized by Evolution Marketing and StrongW, the Need4Padel Fest Summer Edition is an initiative that highlights the unifying power of padel, promotes an active lifestyle, strengthens community bonds, and encourages overall health and well-being. Hosted at Volea Padel Club in Escazú, San José, Costa Rica, this exciting tournament runs from March 7 to 9 for the classification rounds, followed by the finals on March 15 and 16. Participants in Categories #1 through #5 (Men’s and Women’s) will compete in high-energy matches that showcase both skill and sportsmanship.
Whether you are new to padel or a seasoned athlete, you can expect a fun, inclusive atmosphere that captures the true spirit of the sport. Beyond the competition, the event serves as a gathering place for players, fans, and businesses to connect, share insights, and celebrate their shared passion for healthy living, collaboration, and friendly rivalry.
About Padel
Although it may seem new, padel traces back to the late 1960s. A Mexican enthusiast named Enrique Corcuera transformed traditional tennis by enclosing the court with walls. What began as a simple experiment quickly gained popularity in Latin America and Spain, eventually becoming one of the fastest-growing sports worldwide. Its success lies in its accessibility, social nature, and emphasis on teamwork, qualities that matter just as much in the conference room as on the court.
Teamwork in Motion
Padel is all about teamwork and communication. Since it is always played in doubles, partners depend on each other’s strengths, adapt strategies together, and maintain mutual respect. This collaboration mirrors a well-coordinated business team, where clear communication and agility are essential for success.
When one partner lobs the ball (globito) to push opponents off the net, the other reacts immediately. If you spot the chance for a decisive smash, you take it while trusting your teammate to cover their side of the court. This give-and-take reflects what high-performing workplaces do every day: support one another and respond to evolving market conditions.
Power and Finesse
Padel is not all about powerful shots. A precisely executed tray (bandeja) or a well-timed drop shot (chiquita) can be just as critical as a smash. In business, a blend of bold moves and subtle tactics is essential. Knowing when to push forward aggressively and when to opt for a more calculated approach can make all the difference in long-term success.
Core Principles for Both Court and Company
Trust, communication, and collaboration lie at the heart of every great padel match. These principles also propel modern businesses forward. Here are a few parallels:
- Serve. A strong, precise serve sets the tone for each rally. In business, a well-planned client proposal can establish momentum from the start.
- Volley. Quick thinking at the net keeps you ahead of the game, just like staying alert to market changes and pivoting fast in a competitive environment.
- Lob. Sending the ball high and deep pushes opponents back, giving you time to plan. In the office, stepping back for a moment can be crucial before making a big move.
- Tray. A controlled overhead shot that balances offense and defense. Companies must also blend ambitious initiatives with thoughtful planning.
- Smash. A decisive finishing move. In business, timely and well-executed actions can provide a decisive advantage over competitors.
Mastering these moves teaches players to be adaptable, strategic, and in sync with their partners, exactly what thriving corporate teams need.
Why Kido Supports Sport
We see a direct connection between padel and our work at Kido. Just as players adjust to every volley, we adapt to shifting market trends. As teammates rely on each other, we count on our clients’ insights to craft successful solutions. And just as padel matches end with a handshake, we value the relationships that strengthen our journey.
We believe the discipline, communication, respect, and collaboration inherent in padel are the qualities that help businesses excel. Our support for this inaugural event aligns with our broader mission of bringing people together, fostering growth, and championing brands that share our commitment to excellence.
Celebrate With Us
Whether you’re already a fan of padel or simply curious, we invite you to join our client’s first padel event. Experience the camaraderie, notice the parallels between the court and the office, and discover how this dynamic game can inspire new ideas about teamwork and strategy.
At Kido, we believe that big ideas, just like great matches, thrive on dedication, cooperation, and the will to succeed. Pick up a racket, gather your team, and let’s create a winning approach together. Game on!
- Location: Volea Padel Club, Escazú, San José Costa Rica.
- Categories: #1 to #5 (Men’s & Women’s)
- Classification Rounds: March 7–9
- Finals: March 15–16
Registration: https://evolutionathletecr.com/listing/need4padel-fest/